

Here are some typical questions strategic portfolio guidelines might raise: These guidelines force discussions that allocate resources from the strategy down, rather than from individual projects up. In reality, it seldom turns out that way.Ī better approach is to turn the targeted outcomes developed in step one (above) into strategic portfolio guidelines that drive the budgeting and adaptation process. On paper, it adds up to impressive returns. At that point, the CFO does some financial analyses to prioritize investments and make painful cuts.

Later, when budget submissions finally roll in, it’s not uncommon for the total to be 20% too high. Typically, right around now, as the planning and budgeting season kicks off, the chief financial officer issues financial targets and spending guidelines. Shift the focus from financial precision to strategic success. It tells the truth about forecasts, making it commendable to expose honest uncertainties and potential pivot points - not pretend they are unthinkable.Ģ. It focuses on learning, adapting, and growing - not on trying to predict the unpredictable. Further ReadingĮffective planning and budgeting define success as improving outcomes for customers, employees, investors, and communities - not as hitting budgets. In a world of unpredictable and accelerating change, long-term forecasts will be increasingly unreliable, and commanding people to stick to flawed plans will grow more dangerous. Historically, two-thirds of successful new businesses have had to ditch their original strategic plans to cope with unforeseen market conditions. Second, the predict, command, and control model is especially ineffective in periods of constant crises and black swan events like pandemic disease, social unrest, digital disruption, military conflict, terrorist attacks, financial shock, and environmental crisis. It pays to plan for higher performance, not for predictable earnings. Improving performance (return on invested capital and earnings growth), on the other hand, has 30 times greater impact. Then rigorously control activities within each silo to make sure people conform to plans and deliver required results.Īs Luke Skywalker once said: “Every word of what you just said was wrong.”įirst, analyses by Bain & Company and others finds that predictable EPS trends explain only 1% of total shareholder returns.

Command each siloed business unit and function to execute detailed plans that will add up to the desired total. Predict precisely what the company must do to deliver smooth, stable trends in earning per share (EPS). Most planning and budgeting systems are designed to help senior executives predict, command, and control. Change the purpose of planning and budgeting. They start five or six months early with promises of visionary transformations that quickly give way to tedious templates, endless financial forecasts, haggling over targets, and battling for resources.Ĭompanies have an opportunity to make a clean break this year, with the pandemic requiring a more agile approach. Leadership teams are launching annual business planning and budgeting processes, all too aware that the current year’s plans went kaput sometime around March thanks to the pandemic.Ģ020 has been particularly chaotic, but let’s face it, even in typical times most planning and budgeting processes are frustrating. It’s August, and you know what that means. To get all of HBR’s content delivered to your inbox, sign up for the Daily Alert newsletter.
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